March 7-9, 2018
Montreal, Canada

The Growing Importance of Optimizing for UC Browser

Most web developers test their experiences in Chrome, Firefox, Safari, IE, and Edge. Many haven't even heard of UC Browser. But UC Browser is the #1 browser in India and Indonesia, both emerging markets which tons of potential. Using Instagram's mobile web experience as a case study, this talk will explain why UC Browser is popular in these countries as well as the opportunities available in growing users in these locations.

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Jennifer Lin


Runs engineering for the web teams at Instagram. Previously managed the front end and web client organizations at Optimizely, was on the founding team at Wonder Workshop, and an engineer at many other start-ups including Scribd and When she's not working, she can often be found competing in bridge or curling.

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